Louisiana
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It’s difficult to say where this nickname originated. Reportedly, it’s a nick name early jazz musicians gave to

the city. It was repopularized in the early 1970s. The Times-Picayune’s gossip columnist of the times, Betty Guillaud, championed its use in response to New York becoming the Big Apple. At the same time, James Calloway, another Picayune reporter, published a novel called The Big Easy. That novel was the basis for the 1984 film starring Dennis Quaid, Ellen Barkin and John Goodman.

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